Team ML70 - Web Design

Graduate Internship / Insights

AceHawk Aerospace Ltd. is a dynamic UK-based company that excels in helicopter operations, offering tailored solutions for Defence Helicopter procurement and specializing in the enhancement of helicopter fleets for both military and civilian applications.

Time 4 Weeks

Tools Wordpress, Microsoft Teams

Team 3

Website https://teamml70.uk/

Overview

I worked as a Graduate Intern for TeamML70, led by AceHawk Aerospace Ltd. The main objective was to create a user-friendly website to showcase TeamML70's remarkable initiatives and products. Given the four-week duration of my internship, the focus was on completing as much design work as possible, with a primary emphasis on crafting the main layout of the homepage.

This project was essential for TeamML70’s goal of enhancing their online presence and effectively communicating their narrative to users.

Key Goals

  1. Create a sleek and intelligent website to highlight TeamML70’s endeavors.

  2. Present engaging content that effectively communicates TeamML70's narrative and showcases their products.

  3. Ensure a user-friendly experience that encourages exploration of the website.

  4. Align the design with TeamML70's branding and messaging.

Key Outcomes

4 weeks for homepage design

Successfully completed the homepage design within the specified timeframe, laying the foundation for the full website.

Business requirements alignment

Created the layout of the homepage according to TeamML70's business requirements.

User-centric design approach

Established a clear content structure and hierarchy, ensuring alignment with user expectations.

What I Did

Research Phase

  • Sent a research questionnaire to the creative content team to gain a deeper understanding of TeamML70 and the project scope.

  • Analyzed the insights to tailor the design to meet the company’s specific needs and objectives.

Design Phase

  • Focused on designing the main layout of the homepage using WordPress, ensuring alignment with branding and messaging.

  • Created low-fidelity wireframes to outline the structure and content hierarchy.

Development Phase

  • Leveraged WordPress’s customization capabilities to transform wireframes into a visually appealing homepage layout.

  • Integrated the content provided by the creative content team, ensuring effective communication of TeamML70's narrative.

  • Presented the homepage design to the team for feedback and further development of the overall website.

Conclusion

Successfully crafted the homepage within the project timeline, contributing to the broader goal of developing a comprehensive website for TeamML70.

Learnings

  • Acquired proficiency in using WordPress as a content management system for web development.